PRODUCER SERIES (Producing Track): Development 102 (2 of 3)
TIME: 9:30am - 1:30pm
LOCATION: Discover DeKalb Convention & Visitors Bureau
PRICE: TAKE ALL 3 FOR $380 NON-MEMBERS / $300 GPP - ATLFS MEMBERS
Development 102 - $125 NON-MEMBERS / $100 GPP - ATLFS MEMBERS / $75 DEKALB COUNTY RESIDENTS
This fall, we're offering two different series of three classes each for producers, independent filmmakers, and content creators - The Producing Track and The Budgeting Track.
THE PRODUCER SERIES (PRODUCING TRACK – 3 Class Series)
Interested in understanding the job of a Producer? Looking to raise funds for a project or manage yours effectively and efficiently? Producing, production managing, or working as a 1st AD on an indie short, feature, or series?
These two series of workshops will cover the basics - what does a producer do, crew positions, definitions, responsibilities, and hierarchy, what is development, what it entails, and why it’s the most important part of the process, how to breakdown, schedule, and budget your movie, what should be included in a business proposal and why. We’ll discuss the basics from concept to completion to give you a leg up on your next project. If you don’t have a current project to workshop in the Budgeting Track, one will be provided.
It is highly recommended that you take all three classes in each series, and taking both series will greatly expand your knowledge of the business of production. Each class lays the foundation for the next.
For example, you can’t schedule your movie without a breakdown and you can’t budget your movie without a schedule. And if you don’t understand the role of a producer and the development process, it’s highly unlikely that you will craft a business proposal with the elements needed to raise the funds for your project or ultimately get distribution that is favorable to investor ROI.
Development is more than just rewrites. Development is the stage between idea and execution - execution beginning in pre-production. While it does include developing your idea, fleshing out your characters, and the inevitable rewrites, it’s also the stage when you determine who your audience is, how to reach that audience, the best casting choices for the genre/audience, who distributes or broadcasts these types of shows, how to get them on board or “invested” in your idea, what a marketing campaign or lookbook should look like, what can the market bear from a budget standpoint, how to build an audience before you begin filming, is a film market or festival strategy best, among other things. Proper development can make or break your chances of raising funds, finding a recognizable cast, getting the best crew and equipment necessary, and finding distribution. Proper development is crucial to success.
ARE YOU A DEKALB COUNTY RESIDENT?
The new DeKalb County Digital Entertainment Commission is partially sponsoring 15 RESIDENTS (at non-member pricing) for both The Producing Track (Additional $125 discount off all 3 classes) and The Budgeting Track (Additional $150 discount off all three classes). These slots are first come, first served and you must provide proof of residency.
To qualify, send a copy of your Driver's License showing your DeKalb County residency (OR current mortgage statement OR current rental contract) AND a current utility OR phone bill showing that address and your name to: LindaB@AtlantaFilmSociety.org, and once verified, a code will be provided to you to receive the reduced rate.
Check out Linda Burn's Instructor Bio here!
TAKE ALL 3 FOR $380 NON-MEMBERS / $300 GPP - ATLFS MEMBERS
Development 102 - $125 NON-MEMBERS / $100 GPP - ATLFS MEMBERS